SOOO

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Featured Collection

-15%

SOOO Kids All-in-One Bath & Shampoo

Gently cleanses hair and skin after swimming.

Dhs. 118.15 Dhs. 139.00

-15%

SOOO Swim Shampoo

Removes chlorine and restores soft, healthy-looking hair.

Dhs. 118.15 Dhs. 139.00

-15%

SOOO Swim Body Wash

Removes chlorine and leaves skin soft and hydrated.

Dhs. 118.15 Dhs. 139.00

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SOOO Ultime Hair Essence

Smooths frizz and leaves hair soft and manageable.

Dhs. 102.85 Dhs. 121.00

SWIM CARE EXPERTS

Healthy Hair & Skin After Every Swim

Remove chlorine, salt and pool residue with SOOO's Korean swim care collection. Designed to cleanse, hydrate and protect swimmers of every age—from daily training to family pool days.

After-Swim Focus

Care created specifically around life beyond the water.

Korean-Inspired

Thoughtful care inspired by Korean beauty expertise.

Easy Daily Routine

Simple steps that make post-swim care effortless.

SHOP COLLECTION

Bundle & Save 10%

-15%

Family Set

Complete post-swim care for the whole family, hair to skin.

Dhs. 457.30 Dhs. 538.00

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Swim Shampoo + Hair Essence

Removes chlorine and leaves hair soft, nourished, manageable.

Dhs. 221.00 Dhs. 260.00

-15%

Shampoo + Hair Essence + Body Wash

Total post-swim care for hair, scalp, and skin.

Dhs. 339.15 Dhs. 399.00

-15%

Shampoo + Body Wash

Removes chlorine, leaving hair and skin soft and hydrated.

Dhs. 236.30 Dhs. 278.00

What our fans say

"Perfect for washing away chlorine after swimming lessons."

-Jessica Brown

SOOO Kids All-in-One Bath & Shampoo

What our fans say

"Leaves my skin clean, soft, and refreshed after swimming."

- Mia Johnson

SOOO Swim Body Wash

What our fans say

"Removes that chlorine feel and leaves my hair refreshed."

- Allyson D.

SOOO Swim Shampoo

What our fans say

"Really helps control frizz and keeps my hair manageable."

- Layla Hassan

SOOO Ultime Hair Essence

Care Beyond The Swim.

We believe in simple, thoughtful care for life in and around the water.

Made for Life in the Water
Designed specifically around the needs of swimmers, our formulas help cleanse away the effects of pool and saltwater exposure while keeping your routine simple and effective.

Clean Care, Thoughtfully Formulated
We focus on carefully selected ingredients and purposeful formulas made to cleanse, refresh and care for your skin and hair without unnecessary complexity.

Cleanse. Restore. Repeat.
From the first rinse to your post-swim ritual, SOOO makes it easier to care for your skin and hair before, during and after time in the water.

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